A premium cigar lounge table with a cigar, whiskey glass, leather journal, and phone app.

Founding pilot: Black Crown Social

Marine veteran-owned

My Lounge Journal

A premium private journal and lounge community platform for cigar lovers, whiskey explorers, and the rooms that bring them together.

Cigar notesWhiskey pairingsFlavor memoryPrivate ratings

Built for the lounge era

Your humidor, your palate, your people.

My Lounge Journal gives members a refined place to remember what they smoked, what they paired, what they loved, and who they met, while giving lounges a privacy-conscious way to build community around the experiences already happening in the room.

For members

A personal cigar and whiskey companion.

Keep every note private until you decide what belongs in your profile or community presence.

Private journal

Capture the ritual without exposing the record.

Members can log cigars, pours, pairings, tasting notes, photos, and favorites in a journal designed to stay personal by default.

Palate tracking

Turn scattered notes into a clearer palate profile.

My Lounge Journal helps members recognize favorite strengths, flavor families, brands, pairings, and repeat-worthy experiences over time.

Cigar 101

Make the lounge feel welcoming to every level.

Guided learning gives new members confidence around cuts, storage, etiquette, flavor, construction, and pairing basics.
My Lounge Journal member profile with Founding Member recognition and cigar and bottle lockers.
Member profile, Founding Member recognition, and personal lockers

My profile & My Locker

Your own collection, close at hand.

My Locker gives members a private place to add and manage their personal cigar inventory stored at lounges they belong to. Keep track of your own collection alongside your profile, preferences, and journal snapshot, so your next visit starts with knowing what you already have waiting.

Privacy controls

Community without giving up your journal.

Member profiles, directory presence, favorites, and journal statistics can be controlled separately. Personal tasting notes, photos, exact journal dates, and identity-linked ratings stay private unless a member chooses otherwise.

Member profiles with privacy controls

Lounge-specific community settings

Favorite cigar and pairing highlights

Opt-in sharing for aggregated lounge trends

Cigar 101

Confidence for new enthusiasts. Depth for regulars.

Cigar 101 helps members learn the language of the lounge without feeling behind: strength, wrapper, vitola, cut, draw, storage, etiquette, tasting, and pairing basics.

My Palate Profile

Recommendations get better as the journal grows.

The more a member records, the more the app can surface favorite profiles, high-confidence pairings, and the cigars worth returning to on the next visit.

Founding pilot lounge

Launching with Black Crown Social.

Black Crown Social anchors the first experience: a premium community lounge model where member privacy, cigar discovery, whiskey pairings, and local culture come together in one polished platform.

Private firstJournal entries stay personal by default.
Black Crown SocialFounding pilot lounge for the launch.
Cigar + whiskeyBuilt around pairing, palate, and community.

For lounge owners

Bring your lounge onto the platform.

My Lounge Journal gives lounges a modern member experience without asking members to surrender the privacy of their personal journal. Owners and managers can apply now to be considered for onboarding.

01

Turn your inventory into their next discovery.

Pick My Stick makes choosing a cigar an experience. The cigar randomizer draws from your lounge's available humidor inventory, with strength and size filters to help members discover something new on your shelves and find their next purchase.

02

Give members a reason to come back.

Promote your lounge's events, tastings, and special gatherings in one community space. Keep your calendar in front of members and turn their next visit into something to look forward to.

03

Put the right update in their hands.

Schedule push notifications for promotions, upcoming events, new arrivals, and inventory highlights. Reach members who have enabled notifications with timely updates that bring attention back to your lounge.

My Lounge Journal home screen showing the lounge logo, member activity, owner tools, and quick actions.
App home with owner tools, quick access, and member activity

Lounge owner pricing

Simple pricing for early lounge partners.

Basic lounge subscriptions are $99 per month. The standard $495 setup fee is waived for Charter 25 lounges, the first 25 lounges accepted onto My Lounge Journal.

Basic lounge subscription
$99/month
Standard setup fee
$495
Charter 25 offer
Setup fee waived for the first 25 lounges

Lounge applications

Submit your lounge for review.

Send a quick application with the details we need to start an onboarding conversation for your lounge.

  • Lounge name, location, and contact information
  • Website, social profile, or other public lounge presence
  • A short note about your members, humidor, and community goals
Start lounge application

Web app access

Use My Lounge Journal from your phone today.

Open the web app directly, then add it to your phone's Home Screen for the app-style experience while Google Play review is in progress.